President-elect Donald Trump has announced his administration’s intention to roll out a massive ad campaign to inform Americans of the dangers of fentanyl.

“I will be working on a large scale United States Advertising Campaign, explaining how bad Fentanyl is for people to use — millions of lives being so needlessly destroyed. By the time the Campaign is over, everyone will know how really bad the horror of this Drug is,” Trump posted Wednesday on his Truth Social platform.

Fentanyl is a synthetic opioid that has resulted in the deaths of 74,000 Americans last year and 76,000 in 2023, according to the Centers for Disease Control and Prevention.

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